Clik here to view.
{Marketing Mistake} Build It and They Will Come
Mistake #1: Thinking that if you Build It, They Will Come I don’t know if you’ve watched the movie Field of Dreams, but there’s a memorable line that I must tell you about… “Build It and They Will...
View ArticleClik here to view.
{Marketing Mistake} Everybody is Your Customer
Mistake #2: Thinking that EVERYBODY is Your Customer I was coaching a very funny and talented salon owner and I asked her a very simple question… “Who is your target customer?” “Tana, my customer is...
View ArticleClik here to view.
{Marketing Mistake} Me Too Marketing
Mistake #3: Me Too Marketing Be honest. Have you ever looked at other small businesses in your area, ones that ‘appear’ to have a successful business, and see what they are doing to market their...
View ArticleClik here to view.
{Marketing Mistake} Poor 1st Impression
(same lady, two very different first impressions) Mistake #4: Poor 1st Impression Have you heard the saying: “You never get a Second Chance to Make a First Impression.” So – I’m here to tell you…you...
View ArticleClik here to view.
{Marketing Mistake} Going Straight For Home Base
Mistake #5: Going Straight For Home Base This is a true story… I met my gorgeous, highly intelligent and witty (yeah, I’m probably a little biased) husband on Match.com. This is how it worked: -First,...
View ArticleClik here to view.
{Marketing Mistake} Low Price Leader
Mistake #6: Low Price Leader I love my Chanel sunglasses, Jimmy Choo shoes and Louis Vuitton luggage. I often joke that I can’t live without these VALUABLE items. You may think that buyers always go...
View ArticleClik here to view.
Rethinking Facebook Strategy
Is Facebook working for you/your business? Right now, Facebook (FB) is the #7 referrer to this site – Google organic is my #1 referrer. I’ll explain more about this information and how I know this in...
View ArticleTop 7 Reasons to use Google Analytics on your website.
If you’re looking to track the effectiveness of your website, Google Analytics is a great, free online tool to use! I use Google Analytics because it tells me where my traffic is coming from, how much...
View ArticleClik here to view.
Trade show Inspiration: Gina & Ryan Photography
Welcome to Trade Show Inspiration, where you can share in my love for marketing, design + trade show spaces. I hope you become inspired to take your booth space up a notch! Want more? Check it out...
View ArticleClik here to view.
How to determine your personal brand style
There are a number of ways to begin to identify your personal style. The first thing I ask clients to do in their personal style exploration is to look in their closet! I bet you think I’m crazy don’t...
View ArticleClik here to view.
How to create a personal brand inspiration board
Today I want you to go on a photo safari…a journey where you’ll be collecting and/or capturing photos that you like, are naturally drawn to, and reflect your personal style. In last week’s post ‘How To...
View ArticleClik here to view.
Trade show Inspiration: pinkpaislee
Welcome to Trade Show Inspiration, where you can share in my love for marketing, design + trade show spaces. I hope you become inspired to take your booth space up a notch! Want more? Check it out...
View ArticleClik here to view.
5 Mistakes Jennine Jacob Made in Naming Her Blog
Jennine, a fashion blogger, is considering starting a new blog. It’s very much in the idea phase, but after years of experience, she thinks it’s time to try something new. Instead of just jumping into...
View ArticleClik here to view.
Personalized Skin for Phone, iPad, Laptop and more :: Fabulous Giveaway
It’s hard to believe we are officially in the holiday season! To kick off this wonderful time of the year, we have a great giveaway for you! We would like to introduce you to Wrappz. When Wrappz...
View ArticleClik here to view.
NIC Semi-Custom Site Design :: New to the Shop
Good day, friends! I hope you are having a great week! We have so many new items coming to the shop and I can’t wait to share them with you! If you want a modern site design that’s affordable – our NIC...
View ArticleClik here to view.
DIY To-Do List Frame
I have to confess…I’m not your typical designer. I use my right brain, the domain of creativity, but I also use the analytical/rational left side as well. Most people seem to be better at analysis and...
View ArticleClik here to view.
Decide how you want to be defined – in one word!
A few years back, I was at an event and a friend who owns an interior design business introduced me to another gal who was looking for some marketing help with her business. “I’d like you to meet...
View ArticleClik here to view.
Ode to Thanksgiving Day :: The Thankful Edition
Just a few of the MANY things I’m thankful for… Divine combinations of chocolate and peanut butter – these will get you through the rough times, the good times and frankly, anytime! We are blessed to...
View Article[Top Pick] Jab, Jab, Jab, Right Hook: How To Tell Your Story In A Noisy...
Before Thanksgiving, I received my copy of Gary Vaynerchuk’s newest book Jab, Jab, Jab, Right Hook…I couldn’t wait to read it, and I couldn’t put it down once I started! Since I am a ‘look...
View ArticleClik here to view.
4 Modern Chic Gift Tags :: Free Printables
I am very excited to share these freshly designed free printable gift tags – for your holiday displays and/or personal use! You know I’m all about modern, timeless classic designs, so I chose to create...
View Article
